The Trade Desk’s Kokai launch in 2023 was the DSP’s most dramatic overhaul of its buying interface to date. Now,...
Desk’s
Aravind Chandrasekharan is the latest exec to exit in a year of leadership turnover at the adtech company Adweek Feed
Even as AI search reshapes search traffic, Green says premium open-web inventory stands to benefit. Adweek Feed
Advertisers say they can no longer create campaigns in the Solimar interface as The Trade Desk looks to sunset it...
Magnite says it’s not mad at The Trade Desk for prioritizing OpenPath or labeling all supply-side platforms as “resellers.” The...
Last year, TTD announced plans to launch a TV operating system, called Ventura OS, that powers the viewing experience on...
The Prebid Summit in New York City on Tuesday offered plenty of new details about The Trade Desk’s OpenAds and...
What can publishers expect from PubDesk, The Trade Desk’s new publisher dashboard? Not world domination, according to Mike O’Sullivan, The...
With its OpenAds wrapper, The Trade Desk is putting roots into ad tech’s sell side. But publishers are wary. The...
No TIDs? No problem. Well, according to The Trade Desk, at least. In August, Prebid.org made the controversial decision to...