You Can Now Shop New York Times Cooking Recipes Thanks to Its Instacart Tie-Up

Shoppers can now order ingredients for New York Times Cooking recipes thanks to a new two-year partnership with grocery delivery platform Instacart, the companies announced today. While the integration should lead to more purchases through Instacart, the publisher gets access to audiences through the commerce platform. A handful of recipes are available in the Instacart…
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