December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Old-School Retailers Like Academy Are Getting Hip And Adapting To Digital-First Sales

Hey Readers, Welcome back to the AdExchanger Commerce Media newsletter. This week, we’ll do a quick dive into a brick-and-mortar business in transition. Academy Sports and Outdoors, a sporting goods chain founded in 1938, is trying to get trendy. Its camping business is growing on the strength of Yeti and Stanley, a drinkware brand with […]

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