With attribution-based platforms taking over, there aren’t many ways for an advertiser to bet (and win) big. Plus, what about the Google advertising ID?
The post Why Sponsors Love Niche Sports; Does GAID Need Aid? appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
More Stories
The Trade Desk Maintains Its High Growth Rate And Touts New Channels
JCDecaux brings high-impact static sites to Sylvia Park
Paramount Sees Streaming Success, TV Declines in Third Quarter