Taco Bell CMO Reveals Why Gen Z Is Flocking to the Brand’s Retirement Community

For one weekend in August, a group of people craving rejuvenation will go on a retreat with a twist. After playing pickleball and crocheting, they can attend a sound bath and zen out as sound waves usher them into deep states of relaxation. That sound they hear as they meditate? It’s the signature bong of…
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