December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dove Drops Age-Defying ‘Beauty Never Gets Old’ Campaign

Dove, continuing its quest to bust stigmas, tackles the beauty industry’s youth obsession head-on with a campaign starring women of a certain age who have relied on a brand mainstay for decades. A woman named Vanessa, for instance, has been using Dove Body Bar since 1958. She appears in the commercial dressed in denim and…
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