Dove, continuing its quest to bust stigmas, tackles the beauty industry’s youth obsession head-on with a campaign starring women of a certain age who have relied on a brand mainstay for decades. A woman named Vanessa, for instance, has been using Dove Body Bar since 1958. She appears in the commercial dressed in denim and…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Here’s What Buyers Really Thought of the 2024 Upfront
ADWEEK Elevates Jenny Rooney to Chief Brand and Community Officer
Pure SEO expands team with three new digital experts