Only The Clouds Wants Usage-Based Pricing; The Ad Forecasts Are Sunny

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Who Wants Usage? What if streaming TV content goes the way of usage-based pricing? And that dynamic informs deals between content producers and distributors? Andrew Rosen, who writes The Medium, a newsletter about media and technology, has noticed that when distributors (like DirecTV) […]

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