September 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google Begins Its Defense; WhatsApp Is The New Publisher Traffic Source

Welcome to Week Three of the US vs. Google ad tech antitrust trial. Plus, ews publishers are turning to WhatsApp for traffic.

The post Google Begins Its Defense; WhatsApp Is The New Publisher Traffic Source appeared first on AdExchanger.

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