Finalists revealed for 2024 IAB New Zealand Digital Advertising Awards

AUCKLAND, Today: The finalists for the 2024 IAB New Zealand Digital Advertising Awards have been revealed, celebrating the best work and talent in New Zealand’s digital advertising industry.

Now in its eighth year, the awards have received an impressive number of entries across 30 categories, highlighting excellence in the evolving field of digital advertising.

This year, IAB New Zealand introduced five new categories, including Best Use of CTV, Best Podcast Campaign, Media Agency of the Year, Creative Agency of the Year, and Publisher of the Year.

Several agencies made their mark, with Together leading the pack with 16 nominations, followed by Dentsu with 14, and NZME, MBM, and PHD Media each securing 11 nominations.

The full list of finalists is available on the IAB NZ Digital Advertising Awards website here.

“The quality of this year’s finalists shows how successfully the local digital advertising industry is adopting new technology and innovating to drive business outcomes.” – Stephen Old

Craig Delany, IAB New Zealand Vice-Chair and MetService General Manager Commercial, says, “It’s heartening to see the quality of work and expertise in the market this year. We have been very impressed by the caliber of entries and look forward to finalising this year’s award winners at the upcoming round of Executive Judging.”

Stephen Old, Executive Judging Convenor, adds, “The quality of this year’s finalists shows how successfully the local digital advertising industry is adopting new technology and innovating to drive business outcomes. It’s impressive to see the outstanding work that has been created over the last 12 months, and we look forward to celebrating with everyone at the upcoming Awards Show in November.”

The IAB New Zealand Digital Awards Show is set for Thursday, 21 November, at Shed 10, Level 1.

IAB New Zealand CEO Angelina Farry remarks, “Innovation, collaboration and talent are the driving forces behind the New Zealand digital advertising industry, and this shone through in the work that made the finalist list this year. A big thank you to the 125 outstanding judges for the time and effort they put into the judging process.”

Early bird tickets are available now to both members and non-members.

Sponsors for the 2024 event include Acast, Blis, Google, Hype & Dexter, LUMO, Market Media, Magnite, Meta, MediaWorks Rova, NZME, StackAdapt, Stuff, The Trade Desk, Trade Me, TVNZ, Vistar Media, and Warner Bros. Discovery.

• For more information or to enquire about IAB New Zealand membership, contact CEO Angelina Farry at angelina.farry@iab.org.nz