November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google Antitrust Drama: Why YouTube Will Thrive No Matter The Verdict

In its antitrust suit against Google, the US Department of Justice is portraying the company as a monopolistic giant, but the reality of Google’s ad tech business – and its future – is far more complex and evolutionary. The courtroom drama is drawing attention away from the real changes already reshaping the industry. These shifts […]

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