December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Inside The Pitch Deck Used by Data Validation Firm Truthset to Raise $5M

San Francisco-based data intelligence firm Truthset announced it raised $ 5 million in Series A funding last week, a sum it wants to put to improving the accuracy of consumer data powering the ad industry. The firm claims an eye-popping 60% of consumer data is inaccurate, leading to waste and reduced profitability for marketers, according to…
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