December 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Announces NBA Studio and Black Friday Game

Ahead of details of the NBA’s new media deal recently coming out in unsealed court documents, Amazon was already revealing plans for the league’s 2024 Black Friday games and its new NBA studio. At ADWEEK’s Mediaweek event on Tuesday, Amazon head of U.S. video and live sports sales, Danielle Carney, announced that Amazon would have…
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