November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Exploring The Trenches Of CTV Buying – It’s Still Messy In There – With A 20-Year Agency Vet

Shelby Nichols was doing CTV before it was cool. And while CTV buying is a more complicated process than ever, it’s becoming easier for consumers to access more types of content – like live sports, for example.

The post Exploring The Trenches Of CTV Buying – It’s Still Messy In There – With A 20-Year Agency Vet appeared first on AdExchanger.

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