December 19, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Report: Omnicom and IPG in advanced merger talks

Omincom is in advanced talks to acquire Interpublic Group (IPG) in a deal that would create the largest advertising and marketing services firm in the world. On Sunday (Dec. 8), The Wall Street Journal broke news of the deal and reported that a transaction could be announced as early as this week. Terms of the…
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