"How can you judge if an ad is good?" was the question David Droga was once asked by a global...
Year: 2024
Although thought leaders love to pontificate about the convergence of media and creative on stage at industry conferences, media and...
AUCKLAND, Today: Anthem is excited to announce the promotions of Johnny Shaw to General Manager and Sarah Geel to Head...
David and Victoria Beckham take center stage in Uber Eats' Super Bowl 58 campaign--but they don't seem especially prepared for...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Arc Of History The Browser Company is...
AUCKLAND, Today: Tucked away in the summer music scene, Red Frogs New Zealand unveils an OOH campaign for safer partying....
Chief among the concerns at the Interactive Advertising Bureau's Annual Leadership Meeting in Marco Island, Fla., this week is that...
Unilever mayonnaise brand Hellmann's will continue its battle against food waste with an ad featuring Kate McKinnon, Mayo Cat and...
Global brand measurement company On Device Research is growing its Australasian team, appointing highly respected research expert Allan Breiland to...
OpenAI introduced @ mention capabilities for custom GPTs within GPT-4, changing how people interact with the generative AI chatbot and...