Kantar’s June Ad Impact Award goes to Tower Insurance. Their latest ad introduces three characters ‘Miss Takes, Miss Haps and Miss Fortune’, human embodiments of life’s unexpected mishaps who instigate the very accidents and disasters that Tower Insurance exists to cover. The ad delivers on 3 key pillars:
- Enjoyment
- Impact
- Humour
See the below infographic for more information about the June Kantar Ad Impact Award.

The post Tower bags Kantar’s Ad Impact Award for June appeared first on stoppress.co.nz.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs