The Mart Gets Smart Walmart had a rocky second quarter, with lower gross margins than investors expected, per its earnings report on Thursday. However, ad revenue was a bright spot, up 50% from Q2 2024, including Vizio’s data and ads business, which was added this year. Meanwhile, the Walmart Connect DSP business in the US […]
The post More Than Just Brick And Mortar; Surfing The CPCs appeared first on AdExchanger.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs