As the advertising industry races forward, core technology providers – particularly ad servers, dynamic creative platforms and attribution or measurement...
Month: August 2025
CBS Evening News had an even greater week as it was up double digits in the Adults 25-54 demo. Adweek...
Late last week, a federal jury in Delaware found in favor of HyphaMetrics, a measurement startup Nielsen was suing for...
The AAF reveals the 2025 Advertising Hall of Achievement inductees, seven leaders under the age of 40 making notable industry...
Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising...
Independent media agency Together is setting up shop in the capital city, officially opening its Wellington office to further extend...
Out-of-home media owner Outfront Media is expanding its senior sales leadership team with three new appointments as it reorganizes around...
The English word “yield,” derived from old English, is a relic of a time when a ruling class might demand...
To celebrate its renewed naming rights deal with Spark Arena – which lasts until 2030 – Spark launched the Bring...
Stagwell is piloting a partnership with Palantir to test whether the controversial AI firm’s technology can enhance media targeting. Adweek...