As The Economy Goes, So Does Ad Spend; Microsoft AI Plays Nice With Pubs

GDP vs. ROI One long-standing concern among investors is that ad-dependent businesses – even the largest ad platforms – are tethered to the economy. When growth slows, advertising budgets are among the first to be cut. But, according to a piece in The Economist, the biggest Big Tech giants have been making the case that they’ve broken […]

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