The strategic value of commerce data continues to rise, as Infillion snaps up Catalina. Then, a court filing reveals where agencies spend clients’ money.
The post Feeding A DSP With Shopper Data appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
The strategic value of commerce data continues to rise, as Infillion snaps up Catalina. Then, a court filing reveals where agencies spend clients’ money.
The post Feeding A DSP With Shopper Data appeared first on AdExchanger.
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