“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Martin Kihn, senior vice president of marketing strategy, Salesforce Marketing Cloud. In late April, Google announced in-market tests for some of the proposals in its Privacy Sandbox, where the cookie-free web is… Continue reading »
The post Google Experiments Hint At Cookie-Free Future appeared first on AdExchanger.
More Stories
COO Jen Wong On Why Reddit Is Ready To Become A Mature Advertising Business
Who Wants 228 Big Macs?
In Paramount’s Upfront Talks, Mergers Are More of a ‘Background Topic’