November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Can YouTube Shorts Help the Original Video-Sharing Site Ride the TikTok Wave?

The original video-sharing site finally jumped on the latest video-sharing trend with Monday’s introduction of YouTube Shorts, which lets people create videos of up to 15 seconds, complete with music. If that sounds familiar, it should, since TikTok was built on 15-second videos with music, and Facebook “borrowed” the concept with its rollout of Instagram…
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