Viewers tuning into ESPN’s Michael Jordan docuseries may have done a double take when the show led straight into what appeared to be a 1998-era clip of SportsCenter anchor Kenny Mayne predicting in far-fetched detail the exact circumstances of the documentary’s airing. The attention-grabbing stunt was the culmination of three weeks of scrambling on the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Two-Year turn for NZ Fashion Week
Meta Brings AI to Reels, Matches Creators With Brands at NewFronts
Gannett’s Digital Ad Business Gets A Boost From Non-News Partnerships