December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Pandora Celebrates Holiday Zoom Gatherings With New Campaign

Pandora is celebrating Christmas in 2020 fashion with a new ad that centers on remote holiday get-togethers as well as TV programming integrations and a series of virtual concerts. The 30-second TV spot, which features a quick Zoom cameo from the singer Sia, spells out a new normal for holiday traditions as the pandemic prevents…
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