“The Sell Sider” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Paul Roberts, founder and interim CEO of Kubient. Ads.txt was an ambitious initiative spearheaded by the IAB to clean up the digital ad supply chain and help publishers list the… Continue reading »
The post Why Ads.Txt Has Failed – And What To Do About It appeared first on AdExchanger.
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