Streamers Set Eyes on Next Big Task: Winning Over the Fast-Growing Hispanic Market

In 2020, major media companies including Fox Corp. and Comcast rushed to acquire ad-supported streaming services so they could build out their over-the-top footprints and win over consumers. A year later, Spanish-language broadcaster Univision is following suit. The broadcaster said this month that it would acquire the Spanish-language ad-supported streaming service Vix to build out…
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