December 26, 2024

Programmatic

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Porter Novelli bolsters leadership team

To support continued growth, PR firm Porter Novelli has announced the appointment of Amber McEwen to the position of Executive Director.

Currently corporate affairs director at DB Breweries, McEwen will join the agency’s leadership team working alongside Group Account Director Brad Pogson and reporting to Managing Director Louise Wright-Bush.

McEwen has served as DB’s corporate affairs director since 2017, having started with the company in 2014 as external relations manager. During her time at DB, she has played an integral role in embedding sustainability as a strategic priority for the company. 

McEwen’s skill set also includes reputation management, crisis communication, government relations and brand PR in both consultancy and in-house positions. 

Throughout her 17-year career she has held roles at Auckland Racing Club, Fairfax Media and was former group account director at TBWA.

Wright-Bush says: “We are delighted to have an industry leader of Amber’s calibre join our award-winning team. The mix of her skills, her vast experience, her energy and the breadth of her networks will be highly valued by our clients and ensure our work continues to make a powerful impact.”

McEwen adds: “Porter Novelli has an outstanding reputation and is moving from strength to strength. I’m thrilled to be joining Louise, Brad, and the wider team bringing my corporate communications acumen to the leadership table. The growth trajectory of the agency is impressive and I’m looking forward to being part of its future.”

Her appointment follows the news that previous Porter Novelli New Zealand managing director and current Porter Novelli Los Angeles head, Strahan Wallis, will be returning to New Zealand to take the reins as the CEO of Clemenger Group New Zealand on March 15.

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