November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How McDonald’s Social Media Director Uses Brand Power for the Greater Good

Closing in on eleven years at McDonald’s, Guillaume Huin has climbed within the company to now be their Social Media Director of Brand Content and Engagement. A lover of literature and philosophy, Guillaume shares with us how meeting with consumers taught him everything he needs to know. Discover his decade’s worth of work, how they’re…
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