December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Alexa’s Sentimental Ad Transports Couple to ’50s Prom Where They Fell in Love

Digital voice assistants could soon outnumber people in the world. There were 4.2 billion voice-activated devices in 2020, but market research firm Statista predicts that by 2024 that number could reach 8.4 billion units–more than the global population. With voice assistants becoming embedded in many people’s daily lives, they are no longer the futuristic gadgets…
Adweek Feed