AUCKLAND, Today: “I am constantly surprised at how salespeople dismiss the reach of a particular publication based on their own very limited use of it,” writes real estate auctioneer Wayne Maguire in the latest edition of Stuff’s East & Bays Courier suburban newspaper.
“Statistically, their statements around where the buyers are don’t stack up.
“The bigger the print advertisement, the greater your exposure.”
- Read the full piece (free) here
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