When Google announced the Android Privacy Sandbox in February – and subtly heralded the coming end of the Google ad ID – Google gave developers loads of lead time to prepare. Google is putting out proposals over the course of this year with a beta release scheduled for sometime in Q4. Makes sense. Advertising is Google’s… Continue reading »
The post The Post-IDFA Era Ain’t Bad, With IronSource CRO Omer Kaplan appeared first on AdExchanger.
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