November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

CTV Is A Dragon, But With Or Without A Tail?; And Is It Privacy Tech Or Privacy Theater?

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. VideoLift Breaking into connected TV isn’t easy. It takes hard-earned partnerships with dominant distributors like Netflix or Disney. TripleLift has been attempting to shoulder its way into CTV for some time by insisting that native ad formats work in CTV despite being relatively new.Continue reading »

The post CTV Is A Dragon, But With Or Without A Tail?; And Is It Privacy Tech Or Privacy Theater? appeared first on AdExchanger.

AdExchanger