They say that opposites attract. Never has that been truer than in the latest campaign from Volvo, which tells a love story that defies expectations. In this case, it isn’t people who fall in love–but trucks. Created by Swedish agency Forsman & Bodenfors, Volvo Trucks’ ad follows the unlikely union between two types of vehicles…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
DDB Aotearoa named Agency for the Year for 2024
Mark Marshall Explains How NBCU Delivered a ‘Wicked’ Ad Opportunity at Upfront
Australians and Kiwis pick their top 10 favourite TV ads