They say that opposites attract. Never has that been truer than in the latest campaign from Volvo, which tells a love story that defies expectations. In this case, it isn’t people who fall in love–but trucks. Created by Swedish agency Forsman & Bodenfors, Volvo Trucks’ ad follows the unlikely union between two types of vehicles…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist