This Halloween is shaping up to be a big one. Scary big. S&P Global Market Intelligence forecasts U.S. households are expected to spend a record-breaking $ 3.2 billion on candy during the spooky season. And brands are looking to get their slice of the pumpkin pie. Between Sept. 1 and Oct. 23, for example, companies spent…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Arrivals & Departures: Thrive appoints three leaders across Melbourne, Brisbane and Auckland
Walmart Adds Search Keyword Exclusions; Hydration Breaks Forever
Why The Arena Group Has, Implausibly, Rebranded Into an AI Company