For advertisers itching to use automatic content recognition (ACR) to target their messages to gamers on their CTVs, 2023 may be their year. The expected expansion of in-game advertising to
The post Through ACR, Gamers’ Playing Habits Will Become A New Targeting Engine appeared first on AdExchanger.
More Stories
Sony WPP Rebate Fraud Allegations Reawaken Age-Old Debates in Adland
Texas A&M Drives New Track of Consumer Brand Marketing
I Used An AI Agent To Do My Back-To-School Shopping. It Was Easy. So Why Do I Feel Sad?