December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

NZ stock footage specialist expands

AUCKLAND, Today: NZ’s fast-growing niche online stock footage library photo specialist nzstockfootage is investing further “to focus on providing a better service and larger offering of footage specifically designed for the AU/NZ market”.

Auckland-based managing director Graham Elliott says the site retains its core point of difference, specialising in video footage from New Zealand, Australia, Asia and the South Pacific.

“With a successful business record spanning more than 14 years, the site has sold video content to a large range of companies and organisations, as well as many advertising agencies and independent film / video producers  worldwide.

“A growing proportion of content is exclusive to nzstockfootage.co.nz and a number of new curated collections (such as People of Aotearoa, Summer, Australian Outback, and Cities of New Zealand) are now available.

“As well has a growing stock video collection the site also offers the unique ability for customers to select and purchase still images generated automatically from selected videos.”


“We are increasingly seeing interest in footage that truly represents New Zealand and Australia, rather than generic content so often found on other sites. Even the natural light here has its own unique look and feel.”


Elliott points out that with each second of video representing 25 frames of still images this offers clients another option for marketing and communication.

“Perfect if you see a video on the site but only want a still image for your project.”

“The site also recently added high quality stock photos to its catalogue, suitable for print and larger formatting.

“Despite having some heavy duty international competitors with deep pockets, we made the call to invest further and focus on providing a better service and larger offering of footage specifically designed for the local market.

“We are increasingly seeing interest in footage that truly represents New Zealand and Australia, rather than generic content so often found on other sites. Even the natural light here has its own unique look and feel.”

About nzstockfootage
Founded in 2009 and based in Auckland New Zealand, nzstockfootage is one of Australasia’s premier stock footage and stock image resources.

It is a wholly owned division of Picture Talk Productions Auckland.

Their website was built by Auckland design shop The Fount.


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