November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Off the Clock: Social Media Specialist by Day, Pop Star by Night

Despite its reputation as a haven for live music, the city of Austin, Texas, had arguably not produced a proper pop musician until Jes?s Acosta launched Sobbrs in late 2016. At the time, the city had cultivated a thriving atmosphere for psych-rock foursomes and singer-songwriter soloists. But Acosta, now the senior art director at creative…
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