Self-tanning brand Bondi Sands partnered with beauty and fashion technology company Perfect Corp. to enable shoppers in the U.S., U.K., Europe and Australia to virtually try on its products in augmented reality. This virtual try-on experience (VTO) allows customers to try on Bondi Sands’ latest self-tan product, Technocolor, to find their desired shade before making…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Mark Marshall Explains How NBCU Delivered a ‘Wicked’ Ad Opportunity at Upfront
Australians and Kiwis pick their top 10 favourite TV ads
Sophie Turner and LeVar Burton Bring Star Power to The CW’s Fall Lineup