This was such a busy year in CTV land that we had to launch a dedicated newsletter just to keep up with all the trends, from measurement, currency, targeting and attribution to streaming data, identity, supply-path optimization and new ad formats – just to name a few.
The post AdExchanger’s Top 3 Connected TV Newsletter Issues Of 2023 appeared first on AdExchanger.
More Stories
Walmart’s Wall: Will The Vibe Deal Make It Meta, Or Another AOL?
Former One NZ boss signs up to be Les Mills’ new CEO
Culture Hive’s Joe Ligé On Why Culture – Not Demographics – Is Advertising’s Next Targeting Layer