BBC Studios, the commercial arm of the British broadcaster, is in the process of building awareness across the U.S. and will produce a brand campaign created by R/GA to support that aim. The organization has been on a recruitment drive in the U.S. in recent months, hiring various executives to build its expansion of digital…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Walmart Adds Search Keyword Exclusions; Hydration Breaks Forever
Why The Arena Group Has, Implausibly, Rebranded Into an AI Company
Droga5’s Cristina Reina to lead LIA’s Non-Traditional Jury