November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The CMA Is Prepared to Delay Google’s Cookie Deprecation Plans

The U.K. Competition and Markets Authority might extend the deadline on cookie deprecation if Google Chrome does not satisfy its concerns, Craig Jenkins, director of the digital markets unit at the CMA, told a room full of ad-tech practitioners at an IAB Tech Lab event in New York today. “If we’re not satisfied we can…
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