November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Roku Channel Tops Comscore’s List of Most Popular FAST Services

A new report from measurement firm Comscore has shed light on the popularity of Roku, both as a streaming service and an operating system. According to the June findings, Roku is the most popular CTV operating system by time spent, representing 49% of the total market. Capitalizing on this usage, The Roku Channel has become…
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