September 22, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Episode 300: The End of The Oracle Advertising Era

The Big Story is celebrating its 300th episode! Back when we started recording The Big Story in 2018, Oracle had just acquired Grapeshot, its last nine-figure advertising acquisition. It would only take another six years for its advertising business to enter a decline and then get the axe on an earnings call on June 12. […]

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