December 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Liquid Death and Depend Drop ‘Pit Diaper’ so You Don’t Miss Any of the Show

If this was ever a discreet, below-the-radar trend–wearing adult diapers to live concerts so as not to miss a moment of the show–it’s not anymore. That’s because Liquid Death, which doesn’t do anything quietly, is jumping into the fray via an improbable but pragmatic alliance with personal care behemoth Kimberly-Clark. The result is a goth-inspired…
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