AI-enabled advertising could reduce ad loads on pages; Jimmy Kimmel is (still) causing a stir; and Microsoft is building an AI marketplace to ensure fair compensation for publishers.
The post SMBs Drive AI-Fueled Ad Growth; Advertisers Pull Spots From Anti-Kimmel TV Affiliates appeared first on AdExchanger.
More Stories
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake
For Advertisers, Hydration Breaks Were the Star of the World Cup