Social Butterflies The employees who know Meta’s platform best work there, right? Wrong. The CMO of Meta believes the people who know the platform best are the marketers using the platform. In 2012, when people asked the same question, “I always said to people, hire someone from Zynga,” Meta CMO Alex Schultz tells Ad Age. […]
The post Who Knows A Platform Best?; Praying For A Fair Auction appeared first on AdExchanger.
More Stories
Over $100k initiative powers up Auckland’s indie stages
Acing Brand Experience With Mammut CMO Nic Brandenberger
Outward Bound leans into uncertainty with fearless new platform