MikMak, an ecommerce ad analytics company that began as an online add-to-cart specialist, is figuring out more and more how...
Programmatic
AUCKLAND, Friday: Aperol® announces a partnership with ASB Classic 2024, enriching tennis experiences. The iconic Aperol Spritz introduces Italian charm,...
TV programmers and agencies say they’re ready to transact their ad buys using a measurement provider other than Nielsen. But...
AUCKLAND, Today: Love Food Hate Waste NZ has joined forces with TBWA\NZ to address food waste. Their collaboration focuses on...
We need to clear up some confusion around the “cookieless future.” The predominant view says first-party data will become the...
Air New Zealand’s inflight magazine Kia Ora has been crowned World’s Leading Inflight Magazine at the 30th edition of the...
The Media Rating Council has the same goals of promoting fair media measurement as it did when it formed in...
AUCKLAND, Monday: Auror, a retail crime reporting platform, has partnered with Sling & Stone in Australia and New Zealand to...
Beverage giant Coca Cola is among the first companies to use Uber’s newly-unveiled suite of ad video formats showcasing brands...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Second Chance Jezebel lives again. The snarky feminist...