Nexxen announced an integration with out-of-home ad tech platform Taiv to extend its CTV ad campaigns to TV screens in...
Programmatic
The fourth quarter has been a significant period of blue-chip pitching for Pitchblack, the results of which have become an...
AUCKLAND, Thursday: UnLtd, the social impact organization for New Zealand’s media, marketing, and creative industry, shares the industry’s 2023 social...
AUCKLAND, Today: During the holidays, M+AD will cover only major breaking news. Editor David Gapes can still be reached, however,...
Mark your calendars for Jan. 4, 2024, all you deprecation skeptics. That’s the day Google will release a new browser...
//www.youtube.com/watch?v=rGfpNR-tHfM ?feature=sharedAUCKLAND, Wednesday: With a stellar year behind, Frank Energy charges forward. A year post rebrand, they witness record growth...
AdExchanger asked a handful of agencies and advertisers to (anonymously) name which they consider to be the top TV currency...
AUCKLAND, Thursday: Sling & Stone, a travel-focused agency, selected by Tātaki Auckland Unlimited for Australian PR and influencer marketing, marks...
After years of griping about Nielsen, culminating with the measurement provider losing its Media Rating Council accreditation in 2021, marketers...
AUCKLAND, Thursday: In a budget-friendly move, Stickman partners with FCB and PHD, using iconic brands’ backgrounds for PAK’nSAVE’s Christmas Super...