According to the recently released report by the Advertising Standards Authority (ASA), advertising revenue for the 12 months ending on...
Programmatic
Hulu might have a tolerable frequency rate, but it also has a much higher ad load than many of its...
AUCKLAND, Thursday: DDB Group Aotearoa has announced seven new hires to join a creative development squad, selected via the agency’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tubi Or Not Tubi Fox-owned Tubi recently made...
AUCKLAND, Today: Sky has appointed award-winning entrepreneur Lauren Quaintance as chief media & data officer, a new role on Sky’s...
AUCKLAND, Thursday: The Advertising Standards Authority today reported that advertising revenue across main media was $ 3.389 billion dollars for...
AUSTIN, TEXAS, Today: OMG NZ’s Gina McKinnon writes: There was a lot of anticipation to see what SXSW (South by...
Ecommerce-based brands have serious advantages with online marketing, but big CPGs aren’t contesting the DTC business. They’re buckling down on...
AUCKLAND, Wednesday: CBD indie Federation has created a campaign to promote The Unruly Tourists, an original piece by NZ Opera,...
Programmatic veterans are pivoting to become founders of privacy tech companies. Plus: Nielsen ONE and the currency battle continues leading...