Publishers, such as The Arena Group, are now partnering directly with brand safety solution providers to lower their block rates...
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HAMILTON, Tuesday: Waikato-based digital marketing agency Unbound has been named as one of the top-performing digital shops globally and within...
John Legend takes his health just as seriously as he takes his craft. But he'll still find a way to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Let’s Get Real Last year, BeReal was flying...
SYDNEY, Monday: The percentage of journalists using press releases has increased year-on-year to 86% as AU-based software PR provider Medianet...
Influencer marketing is maturing. Creators are leaving #TikTokMadeMeBuyIt back in 2022, declaring 2023 the era of #De-influencing instead. As "eat...
Vizio reported flat revenue growth for Q4. And it's banking on its ads business – and the viewing data behind...
Full-service agency Daylight welcomes back two wāhine from maternity leave this month as it continues to grow its technology and...
To convey the unique experience of eating in a Nando's restaurant to Gen Z consumers, the U.K. chain has introduced...
Virginia is for lovers – and privacy lawyers. Although California has attracted most of the attention as the first US state...